Rozestraten Brothers
The Rozestraten Brothers, Ted and Frank, are products of the great American dream. They came to the United States as children from Holland with their family after World War II. Their goal was to forge their own way in this country by having their own business.
Ted Frank
In 1974, they started the Rozestraten Brothers siding company working primarily in Brighton and surrounding towns. Over the years they built a profitable business based on the outstanding quality of their workmanship and a commitment to total customer satisfaction. Over thirty years of providing their customers with reliable, high quality siding and workmanship has created a strong base of satisfied customers.
The majority of their work consists of applying vinyl siding on existing homes, however they will do other types, such as wood, if there is a need.
From the start they decided that they wanted to be a quality oriented installer rather than just the lowest price bidder. In order to do that, they realized that they needed to provide quality workmanship in addition to providing quality products. They learned all they could about the business and proceeded to build a business based on quality with fair prices. They train all their workmen "their way" and insist that they make the extra effort to uphold the reputation that the Rozestraten Brothers have enjoyed throughout the years.
They are proud that they have been awarded the prestigious V.S.I. Award (Vinyl Siding Institute) given only to experienced professionals who are thoroughly trained in proper, industry approved , vinyl siding installation techniques. In order to keep the V.S.I. Award, all V.S.I Certified Installers must apply for recertification every three years to ensure that they stay abreast of the latest application techniques
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In late 2007, Ted called SCORE and asked for help. They wanted to revisit their marketing efforts to ensure that they would not lose market share in the fast paced business climate of today. Julian Yudelson and Tony Carlisi answered the call and are working with the Rozestraten Brothers on an ongoing basis. In this difficult economic environment, their communications emphasize the potential energy savings that homeowners can expect from replacing outdated shingles as well as the elimination of the need to paint the exterior of the home.Tony draws on his years of sales experience to assist Frank in becoming even more effective as the primary selling part of the business. Julian counsels them on more effective use of their total marketing communications tools.Ted and Frank have lauded the help Julian and Tony have given them and have forged an ongoing partnership that will carry them through these challenging times.
90 Coral Way
Rochester NY 14618
585-266-6419
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